Though where you place things on a matrix of "trust" says as much (if not more) about the person/brand creating the matrix as it is on the placement of the brands on the matrix. The thing about brand people: their entire brand is about trust.
Brilliant in terms of wide-scale broad culture. But what about Dark Internet theory? And small / local trust. In terms of entrepreneurship and smaller brands I think word-of-mouth/virality are going to make a big comeback.
Yep. I literally talk in this article about how Emotional Repair is where those underground and off the grid forms of trust like the examples you mention are happening. I also talk about it in the keynote that’s linked in this article. Please refer to those sections. I agree and have written many times about how those forms are crucial and the future of our culture.
The graphic is clear. And you make your points. This shall be quoted in an up coming session.
Smart piece! Love the MakeLoveNotPorn shoutout ❤️
Though where you place things on a matrix of "trust" says as much (if not more) about the person/brand creating the matrix as it is on the placement of the brands on the matrix. The thing about brand people: their entire brand is about trust.
Brilliant in terms of wide-scale broad culture. But what about Dark Internet theory? And small / local trust. In terms of entrepreneurship and smaller brands I think word-of-mouth/virality are going to make a big comeback.
Yep. I literally talk in this article about how Emotional Repair is where those underground and off the grid forms of trust like the examples you mention are happening. I also talk about it in the keynote that’s linked in this article. Please refer to those sections. I agree and have written many times about how those forms are crucial and the future of our culture.